Juan Martínez

Global Head of APIs, Identity and Connectivity, SWIFT

Juan Martínez is the Global Head of APIs, Connectivity and Identity at SWIFT. Juan works closely with the financial community to understand customer needs in the development area of APIs. He has been able to combine his experience in the Americas and European markets, deep technological knowledge, and expertise in the FinTech industry to address customer needs and achieve greater customer satisfaction. Previously, Juan held a dual role as Managing Director of Latin America and the Caribbean and Managing Director of Business Technology Infrastructure. He has held several other senior level positions within the company, including Head of SWIFT’s Software Business, team lead of Cloud Services and Head of Application Services. Before his tenure in SWIFT’s marketing department, Juan was Head of SWIFT Iberia, where he managed SWIFT’s commercial activities in Spain, Portugal, Gibraltar and Andorra, as well as Key Account Management of Santander Group and BBVA Group worldwide. Prior to joining SWIFT, Juan worked as an analyst and software engineer within the banking industry in Spain. He holds a masters in IT Management from the E.S.I.C. Institute and Politécnica University of Madrid and a technical degree in Software Engineer from the Centro de Estudios Superiores de Informática de Alicante.